We are a UK-based luxury design studio, partnering with discerning brands and visionaries to craft branding, digital experiences, and visual narratives that transcend trends.

A Studio Where Heritage
Shapes Timeless Design

WHO WE ARE

OUR MISSION

BCLR exists to partner with visionaries who build for the long term. Our mission is to shape brands of timeless significance; identities that lead with strength, inspire confidence, and establish lasting authority. We bring heritage-led thinking to brand identity, website design and premium print, ensuring every element we create is built not just to be seen, but to be remembered.

OUR PHILOSOPHY

We believe design should outlast trends and fleeting fashions. It is a discipline rooted in clarity, restraint, and purpose, where every detail, from typography to material choice, carries meaning. At BCLR, our philosophy is to create work with quiet authority, built to inspire trust today and preserve its strength for generations.

How We Work

The BCLR Process

B

The Blueprint

Every legacy begins with intention. Before a single concept takes shape, we immerse ourselves in your vision, your audience, and the standards your brand must uphold.

C

The Craft

With the Blueprint as our guide, every element is shaped with precision and purpose; from identity and typography through to digital and print touchpoints. The outcome is a cohesive, considered design that embodies your values.

L

The Launch

A brand's true influence is realised in its execution. We ensure your identity is deployed flawlessly across every touchpoint, from website to printed collateral.

R

The Resonance

True design makes a lasting impression; it connects, inspires, and endures. Resonance is the enduring ripple of a brand designed to stand the test of time.

WHAT GUIDES US

I

Timeless Over Trendy

We design for decades, not for this season's aesthetic. Classic principles, contemporary execution.

II

Partnership, Not Transaction

We work with clients for the long term. Your success is our success; we're invested in your legacy.

III

Craft Across Every Medium

Every detail matters. We never cut corners, even when no one would notice but us.

IV

Quiet Confidence

True luxury doesn't shout. We create designs that command respect through restraint and refinement.

Our Values

The image displays a decorative border with a gold BCLR ornamental design centered at the top.

OUR VISIONARIES

The Founders

The team at BCLR brings together strategic thinking with an obsessive attention to craft. Our partnership combines complementary strengths; ensuring every project benefits from both creative vision and meticulous execution

Beth Clawson

Co-Founder & Creative Director

Beth Clawson leads BCLR’s identity and print work, with a trained eye for proportion, typography and material detail. Her practice is rooted in restraint and craft, shaping luxury brand identity that feels established, not embellished.

Connect on LinkedIn →

Leon Reeve